SISLEY
Telling the tale behind Italian controversial high street brand SISLEY. Creating a a consistent yet contemporary storytelling with strategic contributions from American artist RYAN McGINLEY.
Creative direction
Brand strategy
The new generations American travel diary. Modern minded individuals are bound together by the same value: freedom.
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS19
PHOTOGRAPHER: RYAN MCGINLEY MODELS: JESS PW, TESSA BRUINSMA, MAX FIESCHI, CAROLINA, LUCAS SATHERLEY,
NIKO TRAUBMAN
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS19
PHOTOGRAPHER: RYAN MCGINLEY MODELS: JESS PW, TESSA BRUINSMA, MAX FIESCHI, CAROLINA, LUCAS SATHERLEY,
NIKO TRAUBMAN
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS19
PHOTOGRAPHER: RYAN MCGINLEY MODELS: JESS PW, TESSA BRUINSMA, MAX FIESCHI, CAROLINA, LUCAS SATHERLEY,
NIKO TRAUBMAN
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS19 KOREA
PHOTOGRAPHER: RYAN MCGINLEY MODELS: JESS PW, TESSA BRUINSMA
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS19 KOREA
PHOTOGRAPHER: RYAN MCGINLEY MODELS: JESS PW, TESSA BRUINSMA
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS19 KOREA
PHOTOGRAPHER: RYAN MCGINLEY MODELS: JESS PW, TESSA BRUINSMA
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS19 KOREA
PHOTOGRAPHER: RYAN MCGINLEY MODELS: JESS PW, TESSA BRUINSMA
CREATIVE DIRECTION – ADVERTISING CAMPAIGN FW18
PHOTOGRAPHER: RYAN MCGINLEY MODELS: ARIEL ROSA; INDIA MAKAILAH GRAHAM, JONNY BAELE, LIA PAVLOVA,
LILI SUMNER, NASTYA ZAKHAROVA, SIMON SOUCHOIS, YUKA MANNAMI
CREATIVE DIRECTION – ADVERTISING CAMPAIGN FW18
PHOTOGRAPHER: RYAN MCGINLEY MODELS: ARIEL ROSA; INDIA MAKAILAH GRAHAM, JONNY BAELE, LIA PAVLOVA,
LILI SUMNER, NASTYA ZAKHAROVA, SIMON SOUCHOIS, YUKA MANNAMI
CREATIVE DIRECTION – ADVERTISING CAMPAIGN FW18
PHOTOGRAPHER: RYAN MCGINLEY MODELS: ARIEL ROSA; INDIA MAKAILAH GRAHAM, JONNY BAELE, LIA PAVLOVA,
LILI SUMNER, NASTYA ZAKHAROVA, SIMON SOUCHOIS, YUKA MANNAMI
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS18
PHOTOGRAPHER: RYAN MCGINLEY MODELS: LUCAS UCEDO, OLAJUWON ANDERSON, RAE RODRIGUEZ,
AMA ELIANA ELSESSER, ASIANNA SCOTT
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS18
PHOTOGRAPHER: RYAN MCGINLEY MODELS: LUCAS UCEDO, OLAJUWON ANDERSON, RAE RODRIGUEZ,
AMA ELIANA ELSESSER, ASIANNA SCOTT
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS18
PHOTOGRAPHER: RYAN MCGINLEY MODELS: LUCAS UCEDO, OLAJUWON ANDERSON, RAE RODRIGUEZ,
AMA ELIANA ELSESSER, ASIANNA SCOTT
CREATIVE DIRECTION – ADVERTISING MOVING IMAGES SS19
DIRECTOR: RYAN MCGINLEY MODELS: JESS PW, TESSA BRUINSMA, MAX FIESCHI, CAROLINA, LUCAS SATHERLEY, NIKO TRAUBMAN
CREATIVE DIRECTION – ADVERTISING MOVING IMAGES FW18
DIRECTOR: RYAN MCGINLEY MODELS: ARIEL ROSA; INDIA MAKAILAH GRAHAM, JONNY BAELE, LIA PAVLOVA, LILI SUMNER, NASTYA ZAKHAROVA, SIMON SOUCHOIS, YUKA MANNAMI
CREATIVE DIRECTION – ADVERTISING MOVING IMAGES SS18
DIRECTOR: RYAN MCGINLEY MODELS: LUCAS UCEDO, OLAJUWON ANDERSON, RAE RODRIGUEZ, AMA ELIANA ELSESSER, ASIANNA SCOTT
Creative direction
Brand strategy
#Sexy #Ironic #Selfconfident #Liberal #Exciting #Youthful.
BRAND STRATEGY – BRANDING
CREATIVE DIRECTION – CONTENT CREATION
CREATIVE DIRECTION – CONTENT CREATION
CREATIVE DIRECTION – CONTENT CREATION
CREATIVE DIRECTION – CONTENT CREATION
CREATIVE DIRECTION – CONTENT CREATION SS18 PICK A SISLEY HASHTAG
MODEL: FINN BARRETT
BRAND STRATEGY – DIGITAL STRATEGY
Creative direction
CREATIVE DIRECTION – CONTENT CREATION
photobooth
CREATIVE DIRECTION – CONTENT CREATION
photobooth
CREATIVE DIRECTION – CONTENT CREATION
photobooth
CREATIVE DIRECTION – CONTENT CREATION
photobooth
CREATIVE DIRECTION – CONTENT CREATION – SS19 CATALOGUE
PHOTOGRAPHER: RYAN MCGINLEY
CREATIVE DIRECTION – CONTENT CREATION – SS19 CATALOGUE
PHOTOGRAPHER: RYAN MCGINLEY
CREATIVE DIRECTION – CONTENT CREATION – SS19 CATALOGUE
PHOTOGRAPHER: RYAN MCGINLEY
CREATIVE DIRECTION – CONTENT CREATION – SS19 CATALOGUE
PHOTOGRAPHER: RYAN MCGINLEY
CREATIVE DIRECTION – CONTENT CREATION – SS19 CATALOGUE
PHOTOGRAPHER: RYAN MCGINLEY
CREATIVE DIRECTION – CONTENT CREATION – SS19 CATALOGUE
PHOTOGRAPHER: RYAN MCGINLEY
CREATIVE DIRECTION – CONTENT CREATION – SS19 CATALOGUE
PHOTOGRAPHER: RYAN MCGINLEY
CREATIVE DIRECTION – CONTENT CREATION – SS19 CATALOGUE
PHOTOGRAPHER: RYAN MCGINLEY
CREATIVE DIRECTION – CONTENT CREATION – SS19 CATALOGUE
PHOTOGRAPHER: RYAN MCGINLEY
CREATIVE DIRECTION – CONTENT CREATION – SS19 CATALOGUE
PHOTOGRAPHER: RYAN MCGINLEY
CREATIVE DIRECTION – CONTENT CREATION – SS19 CATALOGUE
PHOTOGRAPHER: RYAN MCGINLEY
Creative direction
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS19 YOUNG
PHOTOGRAPHER: RYAN MCGINLEY MODELS: KENOBI WALTERS, SEYLAH CHILDRESS
CREATIVE DIRECTION – ADVERTISING CAMPAIGN SS19 YOUNG
PHOTOGRAPHER: RYAN MCGINLEY MODELS: kenobi walters, seylah childress