CREATIVE DIRECTION + DESIGN FOR FASHION / BEAUTY / MEDIA
Services ADVERTISING / EDITORIAL / PRINT / BRANDING / VIDEO / DIGITAL / CURATING
MACSIOTTI is a full service creative direction studio founded in 2008 by art director Macs Iotti. Specialized in long term brand positioning, MACSIOTTI offers across the board image development and communications for numerous international clients in art, fashion and design. Collaborating with an extensive team of creatives, artists, photographers and stylists, allows the studio to provide comprehensive and innovative services extending across all media. In addition to that, the studio creates contemporary solutions to traditional media by engaging with digital and fine artists in the creation of bespoke projects for different clients. Combining timeless elegance and radical modernity with aggressive communications strategies, MACSIOTTI is able to offer their clients sustained growth and notable distinction in a cutting edge field.
Macs Iotti, formerly a partner in Sheltergroup, has worked over the past ten years with numerous clients including Givenchy,
Max Mara Fashion Group, Jil Sander, Trussardi and Mondadori, among others. He has worked with such photographers as
Inez van Lamsweerde and Vinoodh Matadin, David Sims, Terry Richardson, Mario Sorrenti, Steven Klein, Craig McDean and
Peter Lindbergh. As an early creative partner of Riccardo Tisci, Macs spearheaded the art direction for Tisci’s seminal shows and they continued to collaborate also on works at Givenchy. From 2006 to 2008, under Carine Roitfeld, he lead the Creative Direction
of Vogue Hommes International. Macs also served as the Art Director, and co-founder, of Boiler, an independent, visually lead
contemporary art magazine.
Clients (Present and Past): ALEXANDER LEWIS / BALLANTYNE / BOILER MAGAZINE / BORSALINO / CAPUCCI / CASADEI /
CONDE' NAST FRANCE / DIEUX DU STADE / GIVENCHY / ICEBERG / JEN KAO / JIL SANDER / LES HOMMES /
L'OFFICIEL HOMMES / MARELLA / MAX MARA FASHION GROUP / MONDADORI / PINKO / PENNYBLACK / RICCARDO TISCI / SANSOVINO 6 / DR. SCHOOL / SPORTMAX / TER ET BANTINE / TOD'S GROUP / TRUSSARDI /
UNITED COLORS OF BENETTON / VERLAINE / VOGUE HOMMES INTERNATIONAL
